My heart is broken

And I don't know what to do. I want to crawl into a corner and die.

Google Adwords

Interesting challenge this week. I'm analyizing a small businesses use of AdWords on their site. They're paying $10-15 a click, which for a small business, ads up (pun intended) to a lot of money every month.

What will I find? I have my suspicions. And suffice it to say that advertising agencies that take advantange of clients who don't know any better should be ashamed.

Don't don't DON'T copy other people's stuff.

If you can't be bothered to do your own research, don't post. Just don't. Don't steal other people's content, tease it around a bit, and claim it as your own. Don't change 3 words, and throw it on your blog under your own name. It's sleazy. A certain relative of mine has been doing this constantly on his blog, and it is starting to really piss me off.

Directory diversions....

In my attempt to keep up with the world of SEO, I've taken on a few projects (see JDS Antique Reproductions). And while my first side project is less worried about getting ranked than just having a website, I thought I'd try an experiment and see if I can up his ranking at all. So, I'm using what I know to find directories to submit him to, local and web-wide. With the help of Dr. Ralph F. Wilson and his slightly outdated article, among others, we'll see what happens over the coming months. I'm regarding www.farmtables.biz as a case study, really, since it doesn't matter if it gets ranked. Of course, I'd love to see it rise to the top, but I realize that is unlikely. But, I'll still settle for it ranking period.

Reclaimed wood farm tables, coffee tables, and end tables oh my

Recently, my husband's "boss" (and I say "boss" because Josh isn't really anyone's boss, but just a very smart, successful coder who's managed to grab his fair share of the pie, and more, and we benefit from the overflow) has asked me to do some freelance content/SEO work for him. Which, quite frankly, scares the dickens out of me since I don't want to screw up anything with Josh and my husband. But my first attempt seems to have gone very well. Behold farmtables.biz , a site for a Richmond local specializing in reclaimed wood furniture. He gathers all the materials from locations around Richmond, like old houses, barns, and warehouses, and then makes some absolutely gorgeous furniture from them. At least he's working me in slowly. I will say that while I'm nervous, I'm also very excited to be able to work on projects like this, since it allows me to create these sites the way I think they need to be done.