More PubCon!

If I have on suggestion for PubCon for next year, it's "fix the food!" I just skipped lunch rather than waste it like I did yesterday by throwing it away. Ugh.

Some disappointment yesterday-the session I was most looking forward to (yesterday), on creating great headlines, was canceled. Brian Clark, where are you? I see you posted to Copy Blogger today- but you have made me very sad by not appearing to speak.

Second, I think my biggest chore when I get back will be managing up, and convincing upper management (and my direct manager) to buy in more to SEO. So far, we've gone about it very haphazardly, with "direction" from SEO superstars iProspect. However, to me, they treat us as thugh we know nothing- and we're stillworking on SEO and SEM concepts that worked last year- there has been no evolving. Which, as I said in my post Tuesday, is one of the most important things in SEO/SEM.


And, Chanel, you are starting to drive me a bit crazy. Screws holding chains straps to PSTs should not just randomly fall out. Luckily, I have jury-rigged my bag and it should work for the rest of the week, but come on??? Between that, and the crystal that has fallen out of my CC logo earrings, I am a bit exasperated. And in Vegas, of all places???

GOOOOOOOOOO Pubcon!!

So I arrived in Vegas last night about 6:30 local time, had just enough time at the baggage claim to start convincing myself that my suitcase was lost and I was going to be wearing jeans and a gray teeshirt all week, and finally made it over to the Wynn. My darling husband is not happy that I upgraded our room to an executive suite (he apparently does not see the value in each of us having our own bathroom for an extra $50 a night) but after making me spend a week at Disney with a three-year-old, he can suck it up.

The theme for Pubcon this year seems to be "Evolve, evolve, evolve!" Social networking sites are changing the face of search, as are the new ideas in the search engines. Did you know that sooner rather than later, you'll be served up search results based on the type of search you normally do? If you search for java, you could get development results, tropical island results, or coffee results, based on your usually search habits. Also look for context-based search results, that will try to translate what you're looking for based on the way you type in your keyword.

Chanel at the Wynn is not as friendly as it was last year, but there are some fantastic bags! There is a lovely tote of snakeskin covered with charms- I have no idea what it's called, and no idea how much it is, and I'm afraid to ask. But it is GORGEOUS.

In any case, this is my first pubcon update, and it's straight from the Pubcon "How to be an efective SEO within your organization" session. Looking forward to the rest of it.