This is, simply put, a place for me to voice my annoyances at the world of "writers" who, in reality, need to be collectively smacked upside their heads with a dictionary/thesaurus combo and have a copy of Strunk and White shoved down their throats.
Today, I would like to address the idea of consistent writing in the business world. Do not use slang like "wheels" and "this little gem" in reference to vehicles unless you are Mustang Sam the Used Car Man. And even then, don't use it. And even more importantly, DO NOT mix it with standard business language. Don't ask someone politely to "Send us an email and we'll find the car you'd like," in one sentence while simultaneously slapping them upside the head with "Mustang Sam's BUY TODAY AND GET THREE HAMS AND A MICROWAVE THROWN IN FREE!" in the next.
Really. Just don't do it.
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